Fame
Authority is what the market says about you when you are not in the room. “Fame,” performed by Irene Cara and released in 1980, is about ambition, being seen, being remembered and believing your work can make your name live forever. Of course it belongs on the Rocking GEO playlist. Fame is what every brand […]
When the Streets Have No Name
Your brand needs a street with its name on it “Where the Streets Have No Name” was released by U2 in 1987. The song imagines escaping a world where streets, names and locations reveal who you are, where you belong and how people should judge you. Beautiful idea for humans. Terrible strategy for brands. We […]
We Will Rock You
Choose the Words. Rock the Message. “We Will Rock You” was written by Brian May, the guitarist of Queen, and released in 1977. It is a song about crowd power, confidence and the journey from youth into adulthood. But its power does not come from a complicated message. It comes from simple words, a strong […]