Know the Market. Find Your Place. Rock It.
Market Research
Before you build an SEO & GEO strategy, you need to know where the real opportunities are. We map your audience, their needs and pain points, competitors, conversations, language, and market gaps to uncover where your brand can win — in search, AI, and the minds of your customers.
Trusted by 150+ startups and growing companies
brands rocked
years of online marketing
Know the Market Before You Make Your Move
The first step in any good SEO & GEO strategy is knowing the environment you are walking into and understanding where you belong in it.
That means bringing together all the information that shapes the market around your business – the audience, the needs, the pains, the competitors, the conversations, the language, the places where attention happens, and the opportunities that are still open.
RockingGEO’s market research service digs into all of it and connects the pieces into one clear picture.
Because strategy gets a lot easier when you know who is out there, what matters to them, what is already happening, and where your business has the strongest place to play.
Just like in ABBA song “Knowing me, knowing you” – Knowing the market is your must have starting point.
What's included in our Market Research
The Market
We start with the world your business lives in. What defines the category? How is it changing? What needs, pains and opportunities are shaping it? We want to understand what is happening before we decide where you fit.
The Audience
Who are you trying to reach? What do they care about? What gets their attention? What are they searching for, asking, comparing and trying to solve? And just as importantly — where are those conversations happening?
The Players
Who already has a place in the market? We look at competitors, established players and emerging ones to understand who owns attention, what they are known for and where there is still room to play.
Search & AI
We look at what happens when people turn to Google, ChatGPT, Claude, Gemini and other discovery platforms. Which brands appear? Which sources are trusted? Which questions are being answered? This shows us how the market is already being understood by search & AI
The Language
Every market has its own language. The words people use. The problems they connect. The way products are described. The questions that keep coming up. We map those connections so we can understand the conversation your brand needs to belong to.
The Opportunity
Then we connect everything into one winning strategy:
The market.
The audience.
The players.
The conversations.
The search landscape.
The AI answers.
Results that actually play
Shared experience across business, marketing and sales gives us a different way of looking at the information.
Getting the data is one thing. Connecting it into a clear picture is another.
Reading the signals, understanding what matters, seeing how the different pieces connect, and using them to build the next path for the business takes experience.
Today, AI can give anyone access to enormous amounts of information.
Knowing how to put it together, understand what it is telling you, and use it to shape what comes next is where RockingGEO comes in.
we make our clients rock
Eden Gallery
Ron Grossman
Ron Grossman
Goretro
Nevo Alma
Nevo Alma
WedoSEO brought an exponential organic growth to our website, Q over Q. This benefits our company and looks good for our investors. Roni is down to earth, easy to work with, open minded and very responsive. Working with her was as if she was part of our team.
Datarails
Eyal Cohen
Eyal Cohen
Our goal was to increase ourI had the pleasure of having Roni as DataRails’ outsourced SEO for almost two years and I can honestly say it felt like having our own in-house SEO. Roni is pleasant to work with, she’s professional and thanks to her SEO skills and proficiency, our organic search growth has exceeded expectations.
Snyder
Communication
Marketing writer
Communication
Marketing writer
With Roni’s professionalism and high level SEO knowledge, our shared clients’ marketing content (blog posts, glossary articles, website content, etc.) performed much better and achieved higher results on Google – all of that in a short amount of time! I highly recommend working with her 🙂
Anyword
VP Marketing
VP Marketing
Our goal was to increase our website’s traffic. Roni took the initiative, moved things along and helped me to focus on my own work. We have gained significant increases in traffic and registered paying users for the specified keywords. highly recommended to any company that wish to grow organically
frequently asked questions
Still have one? Ask it at the bottom of the page.
What is market research?
Market research is about understanding the world your business operates in – the market, audience, needs, competitors, conversations, language and opportunities that shape it.
Why do I need market research?
Because every good strategy needs a solid base. Before deciding where to go, you need to understand what is happening around you, where you belong and which opportunities are worth pursuing.
What does RockingGEO actually research?
We look at your market, audience, competitors, search landscape, AI answers, conversations, questions and the language being used around your product or service. Our super ROCKING power is the ability to identify the one category that speaks the language of both all LLMS and your target audience.
Is this just competitor research?
No. Competitors are one part of the picture. We are trying to understand the whole environment your business lives in and how all the different pieces connect.
How do SEO and GEO fit into the research?
Search engines and AI are now part of how people discover, compare and understand markets. We look at what appears, which brands and sources are already connected to the conversation, and how the market is being understood across both search and AI.
What do we get at the end?
A clear picture of where your brand belongs, where the opportunities are and what information should guide your next strategy.
We also create the market dictionary you need to build your story.
Can market research be purchased as a standalone service?
Yes. The research is designed to stand on its own and give your team the information it needs to make better business, marketing and sales decisions.
Ready to rock your market?
Tell us about your company – we’ll come back within 2-3 business days with first thoughts, not a sales deck.