You Can’t Always Get What You Want

“You Can’t Always Get What You Want” was released by The Rolling Stones in 1969. It is about desire, disappointment and the uncomfortable truth that getting what you want is not always the same as getting what you need. Marketing teams should probably listen more carefully. That is why this song made the Rocking GEO […]

Fame

Authority is what the market says about you when you are not in the room. “Fame,” performed by Irene Cara and released in 1980, is about ambition, being seen, being remembered and believing your work can make your name live forever. Of course it belongs on the Rocking GEO playlist. Fame is what every brand […]

When the Streets Have No Name

Your brand needs a street with its name on it “Where the Streets Have No Name” was released by U2 in 1987. The song imagines escaping a world where streets, names and locations reveal who you are, where you belong and how people should judge you. Beautiful idea for humans. Terrible strategy for brands. We […]